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October Health Trends - Musgrave MarketPlace BACK

October 2019 Health Trends

Inspiration | 27th September 2019

Aisling McCarthy is the Musgrave MarketPlace Own Brand and Health Advisor. Below she discusses the October 2019 health trends that have caught her eye.

Hi! I’m Aisling, and I will be bringing you this month’s Food Trends with a special focus on health! Health is a huge topic of conversation on the news, social media, magazines, papers etc. Good nutrition is an important part of leading a healthy lifestyle. Combined with physical activity, your diet can help you to reach and maintain a healthy weight, reduce your risk of chronic diseases and promote your overall health. Vegan expert Holly White came in to speak to us about vegan food trends and gave us a real insight into veganism. Our Panel of Health Experts met with Holly and we discussed current health trends and if calories on menus are a good idea for businesses. In this month’s update I will be discussing superfoods, is fibre replacing protein and new eating trend ‘snackification’. Have a great month!

Are Superfoods the Future?

Superfoods is a term that has been around for a while, but do we know what it means? Superfoods are foods that are nutritionally dense, meaning that they’re heavy in the vitamin and nutrients categories such as fruit, vegetables, legumes and pulses. These foods can also add a healthy boost to your daily diet and reduce the risk of certain health problems.

Move Over Protein, Fibre is Here!

Over the last number of years, protein has been the main nutrient used in healthier product NPD but is this about to change? Research from the Food Standard Agency has shown that companies are creating NPD healthier snacks, drinks and ready to go foods including fibre as the main nutrient. Fibre is essential for gut health and you should consume 30g per day. One company that caught my eye which has won numerous food innovation awards is Eaulab who produce fibre infused water. They extract and utilize the botanical power of plant-based ingredients to offer purer, truer, more natural body-helpful water. Next time you are in the UK pick up a bottle and get your daily dose of fibre in a sip.

‘Snackification’ is the New Way of Eating

Research has shown that ‘Snackification’ is a strong trend contender in the global food industry and will be among the key drivers for growth in the food manufacturing and distribution sector in 2020. Snackification is dividing your 3 main meals a day, breakfast, lunch and dinner into smaller portions throughout the day. According to Safefood, 1 in 3 people say they find it difficult to manage serving sizes. Portion control is important for better blood sugar levels increased satiety and weight control. If you are someone that struggles with portion control snackification may be the way to go. To find what exact serving sizes and portions you should be eating, please visit the Food Safety Authority of Ireland website for healthy eating guidelines.

This month I’ll be:

  • Attending the Food & Drink Research & Innovation Conference
  • Trying out the new Snackification eating trend
  • Attending a new product development session in our Ballymun Food Theatre

Did you enjoy Aisling’s breakdown of Health Trends? See what our trends expert Deirdre Moriarty had to say in her October Food Trends Roundup.